Swiss Alpine Museum

Schnee von gestern

SFr. 24.00
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What more do you associate with Switzerland than skis! The fourth volume of the popular postcard books, published by the Swiss Alpine Museum, is dedicated to this fact. In keeping with the motto “Everything is skiing”, yesterday's snow offers a diverse insight into the museum's collection on 40 pictures and with three accompanying texts, the numerous objects related to skiing and photographs from the photo archive of the Kunstanstalt Brügger, Meiringen (1878 -1994).

The art institute specialized in advertising and commissioned photography in the areas of tourism, hotel and catering, and its photographs document the rapid development of ski leisure culture from its beginnings to its establishment as a popular sport from the 1950s.